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‘Sweat’ leader said ‘no’ to Nike

Work focuses on factory conditions

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In 1997 life was pretty good for Jim Keady. He was getting a master’s in theology at St. John’s University, working as an assistant coach for the Redstorm’s top-ranked men’s soccer team, and playing the game himself at the minor league level. Then, in 1998 he said “no” to Nike and everything changed. “I was the first coach to say ‘no’ to Nike because of the sweatshop issue,” said Keady, who will talk about his ...


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