The county’s economic development agency has rolled out a new logo and updated Web site, one that will provide a lot more site selection or demographic information to companies that are now often using mouse-clicks to research potential new locations.
The Saratoga Economic Development Corp. unveiled a new corporate logo and an updated Web site at www.saratogaedc.com during an event Thursday at Congress Park Centre in Saratoga Springs.
It was the SEDC Web site’s first update in seven years and comes at a time when plans for a computer chip factory in Malta are resulting in more interest in the county.
“What we had was nice, but we have to move forward,” said SEDC President Dennis A. Brobston.
The new Web site was launched only a couple of weeks after the Luther Forest Technology Campus started its own updated Web site aimed at business prospects for its high-tech industrial park, at www.lutherforest.org.
Both sites are seeing an increase in activity since GlobalFoundries finalized its plans to build at the campus. The sites are interlinked.
“We’re seeing a lot of activity, absolutely,” said Jon Dawes, who works for the Luther Forest Technology Campus Economic Development Corp.
Much of the new interest is coming from companies that want to be in the area to support the $4.2 billion GlobalFoundries computer chip plant.
“We live in a society and culture today where information is king,” said Supervisor Anita M. Daly, R-Clifton Park, chairwoman of the county board’s Economic Development Committee. “It’s another tool that is going to take us into the new world. Change is here.”
Both Web sites are data-dense. The new SEDC site includes a list of available commercial and industrial sites in the county, and users have the ability to focus on individual properties through Google maps photography. “This is the type of information that really needs to be out there for today’s clients,” Brobston said.
National Grid’s economic development program helped underwrite the development costs.
“We’re trying to provide as much information as possible,” said Shelby Schneider, SEDC’s Empire Zone specialist and the person who headed much of the Web site development work.
SEDC is a public-private partnership, a non-profit organization supported by county and local governments and by business memberships.