Glenville officials can see the signs — an updated set of rules for them is in the future.
The town is in the process of rewriting its sign ordinance. The discussions began a few months ago when town planners realized they were getting the same requests for variances over and over because the code had not been revised over the years to take into account new types of materials and changing tastes.
One change would be to permit monument signs, which are close to the ground, instead of the traditional ones that are on a pole. The new Target on Route 50 obtained a zoning variance so the entrance to the site could have this type of sign, which will list other businesses in the plaza.
Town Board members say these signs are more attractive and more at the eye level of drivers.
At its work session last Wednesday, the board had discussed prohibiting all pole and pylon signs, but said they did not want to make business owners jump through hoops.
Another proposed change would allow signs for more than two tenants housed at the same site. The combined square footage of the external signs would still have to stay under the limits.
Supervisor Chris Koetzle said this would handle the situation where there is a gas station and some other businesses under one roof.
The town is also looking at regulating sandwich board and temporary signs. It may model its ordinance after one from Bethlehem, which allows one sandwich or sidewalk sign of no more than 8 square feet per business and requires that the signs be brought in when the business is closed. Koetzle said it is a step in the right direction but expressed some reservations about how these signs look.
“This is one that could end up looking as tacky as anything else,” he said.
Signs made of plastic materials would be permitted. Director of Operations James MacFarland said when the town originally did its sign ordinance, plastic signs were very cheap looking. Now they are made from a variety of plastic composite materials and are attractive. The revised ordinance would also delete the ban on internally lighted signs, which MacFarland said are now better constructed.
A new section regulating LED signs would be added. Town Board members expressed a desire to prohibit signs that have frequently changing messages, are overly bright or have animation.
Glenville also wants to crack down on temporary signs such as ones advertising political candidates or yard sales by changing the current requirement that election signs can be put up no sooner than 60 days before the election to 45 days. The current provision in the ordinance that says they must be removed within five days would remain.
“My big pet peeve on those is they don’t take them down,” said board member John Pytlovany.
All of these proposed changes have to be reviewed by the town’s Environmental Conservation and Planning and Zoning commissions. MacFarland estimated the new ordinance would be ready for the board’s vote within about three months.